SEO • Yoast.com • 15 мая 2024 г. 10:58

Artificial intelligence (AI) continues to reshape how we interact with information. Google introduced AI Overviews in its search engine yesterday, marking a new milestone. These new features promise to enhance user experience by providing quick, comp...... читать далее

SEO • Yoast.com • 14 мая 2024 г. 12:35

SEO can be explained as any effort you make to improve your website. But did you know there’s an important distinction between on-page and off-page SEO? Optimizing your website is called on-page SEO and includes things like site structure, cont...... читать далее

SEO • Yoast.com • 8 мая 2024 г. 12:54

Having awesome products is why people would shop in your Shopify store. But there are many options to get people to notice those amazing products. One of those is content marketing, and then specifically blogging. This article will give practical tip...... читать далее

SEO • Yoast.com • 7 мая 2024 г. 10:09

Exciting news! Yoast SEO for Shopify’s latest update brings a brand new dashboard feature. Say hello to the Optimization overview – a pre-made priority list for your store’s SEO. Get a quick bird’s-eye view of your store’s performan...... читать далее

SEO • Yoast.com • 6 мая 2024 г. 13:12

Beyond getting visitors to your site, you have the crucial task of converting them into engaged customers—whether they sign up for a newsletter, complete a contact form, or make a purchase. A/B testing, also called experimentation, is an important to...... читать далее

SEO • Yoast.com • 30 апреля 2024 г. 7:40

Yoast SEO 22.6 is out today! This release has many performance and quality-of-life fixes to improve your favorite SEO plugin. Plus, we’re asking you to update your PHP versions. Find out what’s new in this post! Performance enhancements We’ve upgrade...... читать далее

SEO • Yoast.com • 25 апреля 2024 г. 13:14

Google’s algorithm updates can shift the visibility of your sites. In March 2024, Google launched one of its biggest core algorithm updates yet, giving many people food for thought. This update differs from previous ones, as it targets low-qual...... читать далее

SEO • Yoast.com • 24 апреля 2024 г. 13:42

If you want to reach a younger audience, you need to look into TikTok. Almost half of TikTok’s user base is under 30 years old. So if that’s a market you want to target, you should consider creating a TikTok account and a TikTok strategy. In this pos...... читать далее

SEO • Yoast.com • 16 апреля 2024 г. 7:50

Continuing the theme of optimization and refinements, our Yoast SEO 22.5 release includes general maintenance updates across the plugin. We also improved guidance around best practices for taxonomies and a more effortless user experience overall.  Fi...... читать далее

SEO • Yoast.com • 9 апреля 2024 г. 12:18

We often get the question of how long an online text should be. As this often depends on different factors, it’s difficult to give just one answer. But looking from an SEO and user-oriented perspective, there is a rule of thumb you can follow...... читать далее

SEO • Yoast.com • 9 апреля 2024 г. 9:32

Want to start using AI? Are you interested in the challenges and opportunities of generative AI? Or are you curious about how AI impacts search engines and the web? We’ve now added a new course to Yoast SEO academy: AI for SEO. In this course,...... читать далее

SEO • Yoast.com • 3 апреля 2024 г. 8:30

Get ready for a smoother ride with Yoast SEO 22.4! This update packs a punch, improving performance, fixing bugs and enhancing your overall user experience. Say goodbye to pesky ‘elementor’ slugs and enjoy seamless navigation. Plus, thank...... читать далее

SEO • Yoast.com • 27 марта 2024 г. 13:43

A new day, a new trend. For businesses and content creators, it sure feels that way sometimes. If you’re not on top of trends, it might be difficult to engage your audience. So, what should you do? Is it still possible to create and maintain a holist...... читать далее

SEO • Yoast.com • 26 марта 2024 г. 14:44

Google’s Core Web Vitals have emerged as critical metrics for SEO. These metrics help you optimize your websites for a superior user experience. A new player is making headlines among these vital metrics: Interaction to Next Paint (INP). This o...... читать далее

SEO • Yoast.com • 22 марта 2024 г. 13:25

Yoast SEO automatically handles all sorts of things for your site. Features like meta tags, schema, sitemaps, and content analysis help you rank higher in organic search results. However, you may have a custom or specific use case that requires adjus...... читать далее

SEO • Yoast.com • 21 марта 2024 г. 11:51

It’s almost time for a new WordPress release! On the 26th of March, WordPress 6.5 will be released. Once again, the WordPress team, consisting of people from all over the world, has lots of new improvements in store for us. To get you excited,...... читать далее

SEO • Yoast.com • 19 марта 2024 г. 9:19

Yoast SEO 22.3 introduces a highly-requested AI feature exclusively for our Yoast SEO Premium customers. AI-generated titles and descriptions—simply input your keyphrase for SEO-optimized suggestions. Effortlessly enhance category and tag pages, save...... читать далее

SEO • Yoast.com • 7 марта 2024 г. 13:15

Starting with SEO can be hard, but tools like Yoast SEO simplify the process. One crucial feature is our traffic light system. We’ve designed this system to guide you and your content toward SEO success. Let’s find out what these traffic...... читать далее

SEO • Yoast.com • 6 марта 2024 г. 13:28

SEO has a somewhat questionable reputation. In the past, people shared supposed tricks that would instantly get you to rank. But a lot has changed in the SEO world. So, are these tricks still true? Let’s take a look at what’s an SEO fact,...... читать далее

SEO • Yoast.com • 5 марта 2024 г. 8:56

Here at Yoast, we want to ensure your carefully-crafted content is well-received by the widest possible audience. Yoast SEO 22.2 brings more enhancements to our inclusive language analysis feature. You can expect to see more accurate keyphrase recogn...... читать далее